If your company is growing, you will most likely want to add more content and functionality to your website in the future. If the principles of minimalist design are not applied properly, it can bring unwanted results, like making your website appear unfinished or with insufficient information. Things to keep in mind when choosing a minimalist design This combination brings better results for your site in search engine rankings. Also, pages with minimalist design open faster as they have few elements. Minimalist web design helps SEO because it allows search engines to more easily understand the content of your site. Minimalist design started as a discipline in the late 20th century, and has since become the most widespread and long-lasting style of design. Web design styles and trends change constantly, but a minimalist design stands the test of time thanks to the aforementioned features that characterise it. This keeps them on your site, without feeling tired or annoyed. The abundance of empty space and absence of unnecessary elements make the eyes of visitors immediately focus on the main information. The less busy a design is, the easier it will be for visitors to navigate it. One of the goals of minimalist design is to help users complete their actions as quickly and efficiently as possible. Minimalism makes it easy to read and understand content, as users do not need to spend extra time processing too many details in order to extract essential information. Minimalist design brings some positive effects to a website, such as: To compensate for the lack of photos and graphics, minimalist designs use large fonts for important messages.ĭifferentiations in font size, color, and style become essential to help users understand the hierarchy and importance of text on your page. Typography has to do with the style, size and appearance of text. This color is specifically chosen to highlight the most important elements on the page. Minimalist designs usually have one main colour, which stands out immediately. In most minimalist interfaces, colours are used strategically to create visual interest or direct the attention of visitors. Such a space helps visitors to easily read the information presented to them. The few elements of the interface, necessarily leave empty space. These elements are carefully selected to support the main features and messaging of the site. Minimalist websites have few elements incorporated in them, such as images, graphics, gradients, icons, lines, colors, etc. The features that distinguish minimalist sites from other sites are: Minimalist designs are characterised by a limited number of elements on the page, and are seen as a positive trend for both developers and users. The two mottos that fit minimalism are "Less is more" and "Simplicity is the key". Minimalist design has no redundant elements and enhances user experience while browsing the web page, as they are informed quickly and without being distracted. The content is carefully chosen, and placed on the page directly and clearly. Minimalist websites are those that have a simple and clean design, where priority is given to the most essential content. Things to keep in mind when choosing a minimalist design.
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